Overview

Rehman Enclave is the leading residential gated community of Islamabad and Rawalpindi. Located on Lehtrar Road, less than 1.5 km from the Islamabad Expressway (Khanna Interchange), it is the only project to receive CDA NOC in the last 5 years. To promote its unique features and attract more buyers and investors, Rehman Enclave partnered with 99 Marketing Studio. We created a dynamic marketing campaign that included a video ad, aerial photography, billboard designs, and social media posts to highlight the community’s modern lifestyle and peaceful environment.

The Challenge

Rahman Enclave needed to establish itself as a prime choice in the competitive housing market. To attract families and investors, they wanted to highlight the society’s modern infrastructure, peaceful environment, and high-quality amenities.

Our Approach

We implemented a strategic plan to effectively showcase Rahman Enclave’s unique features:

1. Video Ad Production

We produced a professional video ad highlighting the serene lifestyle and state-of-the-art facilities offered by the society. Our Video Production Services helped tell the story in a way that would connect with potential buyers.

2. Aerial Photography

Using drones, we captured stunning bird’s-eye views of the housing society, emphasizing its layout, green spaces, and well-planned infrastructure. Our drone photography services provide a unique perspective that adds value to real estate projects.

rahman enclave - aerial view
rahman enclave - aerial view
rahman enclave - aerial view
rahman enclave - aerial view

3. Billboard Designs

Eye-catching billboards were designed and placed in high-traffic areas to attract attention and increase awareness.

Rahman Enclave Billboard
Rahman Enclave Billboard

4. Social Media Post Ads

Visually appealing and informative posts were crafted to engage with the target audience on platforms like Facebook and Instagram. Our social media services ensured the posts reached the right people and sparked interest in the community.

Rehman Enclave Social Media Ads
Rehman Enclave Social Media Ads
Rehman Enclave Social Media Ads

Results Achieved

Our efforts brought significant improvements:

  • Increased Market Visibility: The video ad and billboards helped position Rehman Enclave as a sought-after housing society.
  • Higher Engagement Online: Social media posts garnered substantial attention, increasing inquiries from potential buyers and residents.
  • Enhanced Perception: The aerial views and visuals showcased the society’s aesthetics and facilities, leaving a lasting impression on the audience.

What We Learned

  • Quality Visuals Are Crucial: The use of aerial visuals and professional content showcased Rehman Enclave as a premium and desirable housing option.
  • Aerial Views Add Values: Capturing the layout and natural surroundings from above provides a compelling perspective for potential clients.
  • Targeted Marketing Drives Results: Combining offline and online strategies ensures broader audience reach and better results.

Conclusion

Our work with Rehman Enclave helped them reach more people and stand out in the housing market. It was a great experience to promote such a beautiful project, and we’re excited to take on similar campaigns in the future.